How Dr. Dangs Lab Elevated Premium Pathology with VizApp’s Smart Reporting Platform


How Dr. Dangs Lab Elevated Premium Pathology with VizApp’s Smart Reporting Platform

See VizApp in action. Transform how you report, explain, and engage.



About the Client

Dr. Dangs Lab, one of India’s most reputed pathology labs, has built its legacy on high-quality diagnostics, ethical practices, and trust. Known for personalized attention and cutting-edge diagnostic methods, the lab services thousands of patients and doctors daily across India.



Despite their longstanding excellence, the leadership team at Dr. Dangs Lab recognized a need to evolve patient engagement and reporting workflows to meet the expectations of modern consumers and clinicians.



The Challenge

With increasing test volumes and rising demand for more interpretable lab results, Dr. Dangs Lab faced three primary challenges:



  • Low patient engagement: Reports were being delivered in static PDF formats, with minimal context or interpretability for patients.
  • Limited scalability for premium services: The lab offered consultations with pathologists, but the process was manual and time-consuming.
  • Report fatigue and comprehension gaps: Patients struggled to interpret their test results, leading to repeated queries and poor satisfaction scores.
  • The lab needed a partner to digitize and enhance its report delivery while retaining the trust and credibility that came with its brand.

The Solution

Dr. Dangs Lab partnered with VizApp, a smart reporting and patient engagement platform purpose-built for diagnostics.



VizApp’s deployment included:

  • Smart Reports: Dynamic, interactive reports that offered intuitive visualizations, normal range indicators, and contextual insights - making lab results easier to interpret.
  • Pathologist Video Comments: Personalized explainer videos embedded directly into reports, helping patients understand key findings and next steps.
  • Dashboard & Analytics: Custom dashboards for lab administrators to track engagement metrics, report delivery rates, and consultation conversion.
  • Brand Retention: All patient-facing touchpoints retained Dr. Dangs Lab’s branding and tone, ensuring continuity and trust.

VizApp's Deployment - The Solution


Implementation Timeline

The implementation was collaborative and agile:


  1. Requirement Gathering & Customization (2 weeks): VizApp worked with Dr. Dangs Lab’s internal team to map workflows and branding needs.
  2. Pilot Launch (2 weeks): Initial rollout with 1 department to validate workflows and patient response.
  3. Full Rollout (3 weeks): Expanded to all departments with ongoing support and iterations.
  4. Training & Analytics Setup: Pathologists were trained on recording video snippets and reviewing smart reports.

Total time from kickoff to full deployment: 7 weeks

The Impact

The transformation was immediate and tangible:



MetricBefore VizAppAfter VizApp
Patient Engagement Rate12%74%
Consultation ConversionManual, ad hoc5x increase
Average Report Viewing Time<30 seconds3-5 minutes
Repeat Queries to LabHighDropped by 65%
Brand DifferentiationLimitedSignificantly enhanced with video + design

One patient commented: "For the first time, I truly understood what my blood test results meant - without having to call anyone!"

Key Outcomes

  • Patient-Centric Reporting: Reports became tools for education, not just compliance.
  • Reduced Administrative Load: Fewer follow-ups and repetitive queries freed up staff time.
  • Premium Experience at Scale: The lab could now offer high-touch, personalized reporting to all patients - not just a few.
  • Leadership in Innovation: The lab positioned itself as a forward-thinking brand in diagnostics.

Key Outcomes with VizApp

Looking Ahead

Dr. Dangs Lab continues to collaborate with VizApp to explore integrations with teleconsultations, AI-based recommendations, and multilingual reports - making smart diagnostics even more accessible and inclusive.


Reduce patient queries, increase engagement, and differentiate your brand.

Let VizApp show you how smart reports can work for your lab.

Book a Demo


More from NiroGgyan

How RIS Improves Lab Workflow and Logistics: A Detailed Overview

clock

3 Mins

How RIS Improves Lab Workflow and Logistics: A Detailed Overview

What is PACS? A Complete Guide to Picture Archiving and Communication System

clock

3 Mins

What is PACS? A Complete Guide to Picture Archiving and Communication System

The New Patient Journey: How Behavior Has Shifted in the Digital Age (and What It Means for Healthcare Leaders)

clock

3 Mins

The New Patient Journey: How Behavior Has Shifted in the Digital Age (and What It Means for Healthcare Leaders)

How to Make Your LIMS Work For You

clock

3 Mins

How to Make Your LIMS Work For You
Copyright 2020 © NirogGyan All rights reserved